AMARIMA

Designing resonant, felt experience

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Four divisions

We design how people feel in places.

Cutting edge end-to-end experiential design and intelligence for hospitality, travel, and lifestyle brands.

Partners

  • PIF Saudi Arabia
  • BCD Travel
  • Gucci
  • Les Roches
  • Experience Lab
  • Samsung
  • Amazon
  • Marriott
  • Adidas
  • Nike
  • + Family Offices

Services

Choose your own adventure.

Experiences

  • Immersive & Experiential Activations
  • End-to-End Guest Experience Design
  • Community Architecture & Programming Advisory
  • Transformational Travel & Bespoke Journey Design
  • Brand Implementation, On-Property Touchpoints, Placemaking
  • Partner Orchestration & Fixed-Referral Delivery Layer
  • Multi-Sensory Experience Concepting
  • "AMARIMA-my-life" Advisory
  • Strategy and Whiteboard Sessions
  • Workshops, Keynotes & Masterclasses

Labs

  • Experiential Audit
  • Cultural Insights Sprint
  • Customer Segmentation, Journey Mapping, Service Blueprint
  • Insights Synthesis, Analysis & Executive Storytelling
  • AI-Assisted Research Synthesis with Expert Review
  • Ongoing Experience Assurance, Portfolio-Level Frameworks
  • Leadership Diagnostics, Behavioral Intelligence & Readiness
  • Insight-to-Action Strategy Session & War Room
  • Subscription Trend Intelligence & Editorial Channels
  • Trend Analysis & Future Consumer Research Reports
  • Location Scouting (Brazil, Europe, USA, Canada, Mexico)

Forms

  • Turnkey Art Procurement, Fabrication & Installation Services
  • Signature Commissioned Statement Art / Collection (sculpture, painting, drawing, photography)
  • Highly Unique Industrial & Product Design for Hospitality Goods
  • Custom Lighting & Fixture Design (permanent installations)

Sounds

  • Sonic Strategy, Advisory & Fractional Music Supervisor
  • Music Audit, Brand Profiling & Programming
  • Vetted Local Music Talent Directory
  • Custom Playlist Creation
  • Specialist MPB (Brazilian Music) Consulting

Who We Are

Let's do great work together

Portrait of Jenna Mari Matecki

Jenna Mari Matecki

Cofounder, Chief of Experience, Head of Experiences. Strategist creating new kinds of resonance.

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Portrait of Vitor Pinheiro

Vitor Pinheiro

Cofounder, Chief of Operations, Head of Labs, Head of Sounds. R&D mapping the future of experiences.

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Portrait of Jon Blud

Jon Blud

Head of Forms. Creative Director with over a decade world-building for film & TV.

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